Smarter Enterprise Solutions.

Like any other organisation, yours may be seeking to provide a smarter business response than your competitors. It's a simple ambition but in these frenetic commercial times nothing is certain. Expectations continually change. Following the over-hyped advent of the dot-com, everyone is a little wiser. A little more realistic. A little more accountable.

Success is never guaranteed. You need to think differently. How can you be sure your investment in an enterprise I.T. solution will lead to improved performance?

Lets start with the basics. What most organisations really need from their enterprise network is the assurance that information is always available. People need to access applications and data whenever required, night and day, 24x7x365. The system must be resilient at times of high demand, scaleable for the future, easy to use and able to deliver fast pay back.

The traditional proprietary route does provide a solution. But at what price?

The traditional way.

Fear of incompatibility drives traditional thinking. It can lead you into believing everything must come from a single source. An assumption that requires the supplier to have an unrealistically broad capability, ranging from the mainstream to the niche, with expertise across proprietary UNIX, mainframe and Industry-Standard architectures. Such wide ranging expertise requires a huge investment and this is ultimately paid for by the customer.

The Dell Way.

Dell thinks differently. It challenges tradition to provide a new, more customer friendly way.

The Dell proposition aims to demystify the process of achieving an enterprise solution. To destroy the myths of complexity and high cost that arise from traditional thinking.

Our rise to market leadership* (information required to support this) is founded on direct relationships which enable us to design and deliver the right product for the job. Our approach has evolved to encompass technical consultancy, server and storage products, validated software and support services. Dell brings reliability and performance to enterprise solutions - and at a low cost.

Our customers are increasingly surprised at the scope of our capability and amazed at the low cost and speed of our implementations.

For examples of customer testimonials, please visit www.dell.co.uk/casestudies

The Dell Advantage

Exceeding your expectations - not our capabilities

Our objective is to excel by operating within our capabilities founded on Simplicity, Value and Power - all delivered at the speed of Dell.

The sooner an enterprise solution is up and running the sooner you can start recouping your investment. Our clear platform strategy leads to faster architecture decisions. Strategic partnerships allow tactical utilisation of specialists, and factory integration along with our direct business model help with rapid deployment. Furthermore, since we retain critical consultancy and technical support in house, every customer is offered a single point of accountability and fast resolution through every project milestone.

Simplicity

Many front and back office IT applications are becoming available off the shelf for industry standard hardware. As a virtual systems integrator, we simplify them. We can pre-validate software and our technical consultancy tailors the solution to your needs. Hardware products are chosen and built to order and the package is supported by the appropriate services. Our solutions aim to lower risk, reduce resource pressures, minimise on-site set-up times and decrease management costs. And with our global capabilities, solutions can be deployed in almost any geography

Value

Value is the overall measure of how successfully an enterprise investment satisfies the business need. Our modular, standards based approach to solution design allows us to put your requirements first. We focus on what you need to achieve. Legacy restrictions and conflicts of interest are minimised. You have access to the most appropriate expertise, the latest relevant technology and a tailored package of services.

Dell's business is built using the principles of "virtual integration". When a new technology becomes relevant to our portfolio, because we subscribe to open standards, we can often integrate that technology into our offering without the need to acquire the company which developed the technology. This partnering approach allows us to pick "best of breed" technologies and integrate them into products using our core competency of systems design. With our build to order, low inventory business model, this means we can bring latest relevant technologies to market quickly.